Animal Health Markets in South America examines the six national markets of Brazil, Argentina, Colombia, Uruguay, Ecuador and Venezuela � assessing their current market size and structure, as well as their future potential as animal health markets. It also provides demographic information on all South American countries. The report discusses the growing confidence in these markets with the stabilisation of the economy and the improved productivity and quality of national herds.

Each country profile analyses:

• the economy
• the market breakdown by product/species
• the animal population/livestock health status

Companies profiled include: Bayer; Pfizer; Hoechst Roussel Vet; Hoffmann-La Roche; Mallinckrodt Veterinary; Merck AgVet; Pfizer; Rh�ne M�rieux; Rh�ne-Poulenc.
Trading agreements discussed include: Mercosur; NAFTA; Andean Pact; FTAA; WTO/GATT; Group of Three; also alliances with other trade blocs.

PUBLISHED: FEBRUARY 1997
REF: SR163E
PAGES: 90
PRICE: £225/$475/¥54,000

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© PJB Publications Ltd. 2000 All rights reserved.